Sunday, November 22, 2015

How Fleur De Lis Hotel Can Improve Customer Experience

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By Brenda Warner


Customers want the best experience during their vacation. The general idea is to get the best service and enjoy your holiday. There are very many places that people can choose to go for their holiday. This could be going on safari, visiting a game reserve, going to the beach, visiting a ranch or even going to the country. With all these competing vacation places, it is a good idea to have the best customer services as a destination facility to attract business. The Fleur De Lis Hotel is one of these great vacation destination areas. Some things that improve customer satisfaction include the following.

The hotel should invest time and resources in conducting a market research. Look at all competitors in the market, their products, services, prices and marketing avenues. This will give a good picture of where it stands in the market and what should be improved to attract customers. On top of these, invest in a good communication with potential customers and the market at large.

As a hotel, do not try to offer every service to everyone. It is good to isolate a certain product market and offer the best services to them. For example, you could only offer services to honeymooners and couples without kids. This will increase the number of exclusive products to them. Another great market is family vacations products.

Offer surprise and delight to the customers. Even if this does not have to be major, it can be positive and will show concern and appreciation to guests. The idea here is to do something special and different from the norm. This will make the hotel stand out to all guests and increase return visits and new recommendations.

Offer the guests solutions to their problem before they even realize that they had one. A good example is, if the market closes early or is difficult to find, offer them a free ride to and fro the place. This will establish a good rapport with them during the entire stay. Include free internet access and DIY laundry services.

Accept most payment methods offered by customers to reduce roadblocks and bottlenecks for them. This tends to make payment easy. Start a payment plan with most major credit card facilities with a large number of clients like Visa and MasterCard. Also, accept PayPal as well as personal checks. Be careful to note popular payment options used by many people.

Have a good brand personality that customers relate to. This could be anyone from the manager to the customer service person. This personality can spend time talking to clients and taking photos. In addition, create a bulletin board for comments, photos and guest stories. Make sure to collect all input to help improve future service.

Have good online and social media presence to help you interact with current and potential clients. This helps both market products and respond to complaints, questions and suggestions. Ensure that the hotel receives and maintains excellent ratings on relevant sites like TripAdvisor.




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